Position title
Director of Sales & Marketing

Serves clients by identifying their needs; engineering adaptations of products, equipment, and services. Provide leadership to sales associates. Create and execute mid-and short-term marketing strategies for B2B offerings to support organizational sales.


All responsibilities are to be performed within Delaware Audio Visual Integration & Design sales policies and specifications.

  • Responsible for meeting sales goals and profit requirements as set forth by the company President.
  • Prepares cost estimates by studying blueprints, plans, and related client documents; consulting with engineers, architects, and other professional and technical personnel.

  • Submit high quality proposals to clients within 3 to 5 days.

  • Able to respond to functional and technical elements of RFIs/RFPs
  • Provides product, service, or equipment technical and engineering information by answering questions and requests.

  • Establishes new accounts and services accounts by identifying potential clients; planning and organizing sales call schedule.

  • Identifies current and future client service requirements by establishing personal rapport with potential and established clients and other persons in a position to understand service requirements.

  • Ensure integrated efforts and provide feedback and direction to staff regarding strategic planning, goals and objectives for overall company and individual performance.
  • Responsible for completion of timely sales reports and projections as required.
  • Communicate sales and marketing issues to other members of the management team.
  • Responsible for development and delivery of product demonstrations
  • Responsible for representing the product to clients and at field events such as conferences, seminars, etc.
  • Able to convey client requirements to Product Management teams.
  • Attend job meetings as required.
  • To lead by example, adhere to highest ethical standards and create a positive work environment.
  • Effect change as needed to make for a pleasant working environment, a value-added client resource, and a profitable business concern.
  • Moderate amount of travel to client and vendor sites.
  • Perform functions outside of normal job requirements when required for the successful operation of the company

Measurement Tool to Establish Skill Level:

  • Quarterly performance reviews

Reports To:

  • President


  • Possess a thorough understanding of client relations, marketing and communications.
  • A “people person” possessing strong interpersonal and relationship building skills

  • Client focused with a “can-do” attitude

  • Excellent communication skills both verbal and written

  • Excellent organizational and problem-solving abilities

  • Self motivated self starter requiring little supervision

  • Positive attitude and a motivator

  • Confident decision maker

  • Punctual

  • Conscience of deadlines and time constraints
  • Valid driver’s license
  • Good standing driving record
  • Microsoft Word, Microsoft Excel and Microsoft Outlook
  • Willingness and availability to work flexible hours including nights, weekends and holidays

  • CTS certification preferred

  • Director-level experience in marketing and several of B2B marketing experience.

Employment Type
Job Location
Date posted
June 25, 2021
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Position: Director of Sales & Marketing

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